{"id":556,"date":"2020-02-24T17:44:03","date_gmt":"2020-02-24T17:44:03","guid":{"rendered":"https:\/\/www.coolproducts.eu\/?page_id=556"},"modified":"2021-01-15T12:36:09","modified_gmt":"2021-01-15T12:36:09","slug":"products-are-changing","status":"publish","type":"page","link":"https:\/\/www.coolproducts.eu\/cs\/products-are-changing\/","title":{"rendered":"Produkty se m\u011bn\u00ed"},"content":{"rendered":"<div class=\"cont768\">\n\n\n\n<p class=\"wp-block-paragraph\">Chladni\u010dky, televizory a dal\u0161\u00ed spot\u0159ebi\u010de jsou v posledn\u00edch desetilet\u00edch mnohem \u00fasporn\u011bj\u0161\u00ed. To radik\u00e1ln\u011b sni\u017euje \u00fa\u010dty za energii, co\u017e vede k \u00faspor\u00e1m pro spot\u0159ebitele i v\u00fdrobce. Na cel\u00e9m sv\u011bt\u011b to tak\u00e9 znamen\u00e1 men\u0161\u00ed zat\u00ed\u017een\u00ed n\u00e1rodn\u00edch energetick\u00fdch s\u00edt\u00ed a sn\u00ed\u017een\u00ed hrozby zm\u011bny klimatu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V Evrop\u011b se tato revoluce odehr\u00e1v\u00e1 d\u00edky dv\u011bma chytr\u00fdm politik\u00e1m EU, kter\u00e9 umo\u017e\u0148uj\u00ed, aby v\u00fdrobky vykon\u00e1valy stejnou pr\u00e1ci p\u0159i ni\u017e\u0161\u00ed spot\u0159eb\u011b energie a dal\u0161\u00edch zdroj\u016f: <a href=\"https:\/\/ec.europa.eu\/info\/energy-climate-change-environment\/standards-tools-and-labels\/products-labelling-rules-and-requirements\/energy-label-and-ecodesign\/about_en\">Sm\u011brnice o ekodesignu a na\u0159\u00edzen\u00ed o energetick\u00e9m \u0161t\u00edtkov\u00e1n\u00ed<\/a>. Tato opat\u0159en\u00ed ka\u017edoro\u010dn\u011b pom\u00e1haj\u00ed u\u0161et\u0159it energii odpov\u00eddaj\u00edc\u00ed ro\u010dn\u00ed spot\u0159eb\u011b It\u00e1lie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mohou v\u0161ak ud\u011blat mnohem v\u00edce, aby n\u00e1m pomohly sn\u00ed\u017eit na\u0161i uhl\u00edkovou stopu. Vezm\u011bme si nap\u0159\u00edklad topen\u00ed: jenom z n\u011bj se uvol\u0148uje tolik sklen\u00edkov\u00fdch plyn\u016f jako ze v\u0161ech evropsk\u00fdch automobil\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Posu\u0148te se n\u00ed\u017ee a dozv\u00edte se v\u00edce o politik\u00e1ch, kter\u00e9 tuto zm\u011bnu umo\u017e\u0148uj\u00ed, o jejich obrovsk\u00e9m potenci\u00e1lu a o v\u00fdzv\u00e1ch, kter\u00e9 p\u0159ed n\u00e1mi stoj\u00ed.<\/p>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/mI9-10lkXPw?wmode=opaque&amp;enablejsapi=1\" height=\"480\" width=\"854\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h3 class=\"wp-block-heading\">SMART POLICIES<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fdm evropsk\u00fdch sm\u011brnic m\u011bn\u00ed\u00a0<a href=\"https:\/\/coolproducts.squarespace.com\/products\">sk\u00f3re<\/a>\u00a0skupin dom\u00e1c\u00edch, obchodn\u00edch a pr\u016fmyslov\u00fdch v\u00fdrobk\u016f prod\u00e1van\u00fdch v Evropsk\u00e9 unii. Na str\u00e1nk\u00e1ch .\u00a0<a href=\"http:\/\/ec.europa.eu\/growth\/industry\/sustainability\/ecodesign_en\">Sm\u011brnice o ekodesignu<\/a>\u00a0postupn\u011b odstra\u0148uje z trhu nejm\u00e9n\u011b \u00fa\u010dinn\u00e9 v\u00fdrobky stanoven\u00edm norem, kter\u00e9 vy\u017eaduj\u00ed ur\u010ditou \u00farove\u0148 v\u00fdkonu. Mezit\u00edm se\u00a0<a href=\"http:\/\/eur-lex.europa.eu\/legal-content\/EN\/ALL\/?uri=CELEX:32010L0030\">Sm\u011brnice o energetick\u00e9m \u0161t\u00edtkov\u00e1n\u00ed<\/a>\u00a0p\u0159iv\u00e1d\u00ed spot\u0159ebitele k nejlep\u0161\u00edm produkt\u016fm t\u00edm, \u017ee jim poskytuje nestrann\u00e9 hodnocen\u00ed od A do G. Spot\u0159ebitel\u00e9 se l\u00e9pe rozhoduj\u00ed p\u0159i n\u00e1kupu a v\u00fdrobci jsou odm\u011b\u0148ov\u00e1ni za inovace.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/images.squarespace-cdn.com\/content\/v1\/57d64e6629687f1a258ec04e\/1479678976660-1U3DDJLGIBB3SRAJUW1W\/ke17ZwdGBToddI8pDm48kLNpqoxKmFjCKeC-3L594Kl7gQa3H78H3Y0txjaiv_0fDoOvxcdMmMKkDsyUqMSsMWxHk725yiiHCCLfrh8O1z5QHyNOqBUUEtDDsRWrJLTmxyXvWKJWcy4t4TJMVJdPeqsWLIcLtE3Dx-xp-W84VN4W3q0GJee0Uh8N13eT1H8q\/image-asset.jpeg?format=1000w\" alt=\"The push-pull of EU regulations is transforming both product efficiency and our energy bills\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Na\u0159\u00edzen\u00ed EU m\u011bn\u00ed \u00fa\u010dinnost v\u00fdrobk\u016f i na\u0161e \u00fa\u010dty za energii.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tam, kde jsou tyto politiky ambici\u00f3zn\u00ed, funguj\u00ed. Siln\u00e9 pr\u016fmyslov\u00e9 lobby v\u0161ak normy oslabily a proces zpomalily. Probl\u00e9mem je tak\u00e9 \u0161patn\u00e9 prosazov\u00e1n\u00ed, proto\u017ee firmy, kter\u00e9 se pohybuj\u00ed na voln\u00e9 noze, p\u0159ipravuj\u00ed Evropany o \u00faspory v odhadovan\u00e9 hodnot\u011b 10 miliard eur ro\u010dn\u011b. Existuj\u00ed mezery a podivn\u00e9 normy, s nimi\u017e je t\u0159eba se pot\u00fdkat, a zna\u010den\u00ed \u0161patn\u011b st\u00e1rne, proto\u017ee \u00fa\u010dinn\u00e9 modely kupuje st\u00e1le m\u00e9n\u011b spot\u0159ebitel\u016f.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">EKODESIGN 101<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u0160\u00edlen\u00e9 vm\u011b\u0161ov\u00e1n\u00ed Bruselu, nebo zdrav\u00fd rozum?<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sm\u011brnice o ekodesignu zvy\u0161uje la\u0165ku \u00fa\u010dinnosti, proto\u017ee nut\u00ed nov\u00e9 v\u00fdrobky, aby d\u011blaly tot\u00e9\u017e s ni\u017e\u0161\u00ed spot\u0159ebou energie, a stahuje z trhu zastaral\u00e9 a neefektivn\u00ed technologie. Spot\u0159ebitelsk\u00e1 sdru\u017een\u00ed tvrd\u00ed, \u017ee&nbsp;<a href=\"http:\/\/www.beuc.eu\/press-media\/news-events\/new-study-ecodesign-helps-consumers-save-%E2%82%AC330-year\" target=\"_blank\" rel=\"noreferrer noopener\">v\u00fdrobky se zlep\u0161uj\u00ed<\/a>&nbsp;v d\u016fsledku toho. Nap\u0159\u00edklad vysava\u010de nejen\u017ee spot\u0159ebov\u00e1vaj\u00ed m\u00e9n\u011b energie, ale tak\u00e9 vyd\u00e1vaj\u00ed podstatn\u011b m\u00e9n\u011b hluku!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ekodesign je tak\u00e9 pova\u017eov\u00e1n za skv\u011bl\u00fd zp\u016fsob, jak zv\u00fd\u0161it opravitelnost, recyklovatelnost a sn\u00ed\u017eit toxicitu v\u00fdrobk\u016f, p\u0159i\u010dem\u017e 80% dopad\u016f v\u00fdrobk\u016f na \u017eivotn\u00ed prost\u0159ed\u00ed se ur\u010duje ve f\u00e1zi n\u00e1vrhu. V roce 2019 ozn\u00e1mila Evropsk\u00e1 komise <a href=\"https:\/\/www.coolproducts.eu\/cs\/eu-ambition\/eu-to-pull-plug-on-wasteful-unrepairable-products\/\">v\u016fbec prvn\u00ed soubor po\u017eadavk\u016f<\/a> zam\u011b\u0159en\u00e9 na usnadn\u011bn\u00ed oprav n\u011bkter\u00fdch v\u00fdrobk\u016f, jako jsou pra\u010dky a televizory. O rok pozd\u011bji <a href=\"https:\/\/www.coolproducts.eu\/cs\/eu-ambition\/european-green-deal-promises-reusable-durable-and-repairable-products\/\">\"Pr\u00e1vo na opravu\"<\/a> v\u011bc\u00ed, kter\u00e9 vlastn\u00edme, byla zakotvena v evropsk\u00e9 Zelen\u00e9 dohod\u011b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pravidla ekodesignu maj\u00ed p\u0159\u00edsn\u00e1 krit\u00e9ria, aby se zajistilo, \u017ee p\u0159\u00ednosy budou skute\u010dn\u00e9 a \u017ee nebudou nep\u0159im\u011b\u0159en\u011b ovlivn\u011bny podniky a ceny v\u00fdrobk\u016f. Britov\u00e9 nejsou zn\u00e1m\u00ed svou l\u00e1skou k Evrop\u011b nebo k \"byrokracii\", ale jejich vl\u00e1da&nbsp;<a href=\"https:\/\/www.gov.uk\/government\/uploads\/system\/uploads\/attachment_data\/file\/406225\/defra-regulation-assessment-2015.pdf%20p104\" target=\"_blank\" rel=\"noreferrer noopener\">nalezeno<\/a>&nbsp;\u017ee na ka\u017edou 1 libru vynalo\u017eenou na vytvo\u0159en\u00ed a prosazov\u00e1n\u00ed t\u011bchto konkr\u00e9tn\u00edch pravidel EU u\u0161et\u0159\u00ed spot\u0159ebitel\u00e9 a podniky 3,8 libry d\u00edky ni\u017e\u0161\u00edm \u00fa\u010dt\u016fm za energii.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159ehled norem ekodesignu a jejich v\u00fdvoje pro jednotliv\u00e9 v\u00fdrobky naleznete v na\u0161em \u010dl\u00e1nku.&nbsp;<a href=\"https:\/\/coolproducts.squarespace.com\/products\">str\u00e1nka produkt\u016f<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">ENERGETICK\u00dd \u0160T\u00cdTEK 101<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Barevn\u00fd evropsk\u00fd energetick\u00fd \u0161t\u00edtek A-G je t\u00e9m\u011b\u0159 stejn\u011b zn\u00e1m\u00fd jako euro nebo vlajka Unie. Nejnov\u011bj\u0161\u00ed\u00a0<a href=\"https:\/\/ec.europa.eu\/energy\/sites\/ener\/files\/documents\/Impact%20of%20energy%20labels%20on%20consumer%20behaviour.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">v\u00fdzkum<\/a>\u00a0zjistil, \u017ee z\u00e1kazn\u00edci oce\u0148uj\u00ed jeho nestrann\u00e9 poradenstv\u00ed a za lep\u0161\u00ed produkty zaplat\u00ed vy\u0161\u0161\u00ed cenu, co\u017e jsou faktory, kter\u00e9 siln\u011b motivuj\u00ed firmy ke zlep\u0161ov\u00e1n\u00ed sv\u00fdch produkt\u016f a k tomu, aby trh t\u00e1hly spr\u00e1vn\u00fdm sm\u011brem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spot\u0159ebitel\u00e9 jsou ohromeni barevn\u00fdm hodnocen\u00edm \u00fa\u010dinnosti A-G na \u0161t\u00edtku, p\u0159esto\u017ee nen\u00ed dokonal\u00e9. Energetick\u00e1 \u00fa\u010dinnost r\u016fzn\u00fdch skupin v\u00fdrobk\u016f se vyv\u00edj\u00ed r\u016fznou rychlost\u00ed a \u010dasto rychleji, ne\u017e se p\u0159edpokl\u00e1dalo, co\u017e znamen\u00e1, \u017ee n\u011bkter\u00e9 v\u00fdrobky mohou m\u00edt prosp\u011bch z vy\u0161\u0161\u00edho hodnocen\u00ed bez v\u011bt\u0161\u00edho opodstatn\u011bn\u00ed. Nav\u00edc vzorec a testy, kter\u00e9 stoj\u00ed za hodnocen\u00edm na \u0161t\u00edtku, n\u011bkdy neodr\u00e1\u017eej\u00ed skute\u010dn\u00e9 pou\u017eit\u00ed. To znamen\u00e1, \u017ee n\u011bkter\u00e9 v\u00fdrobky spot\u0159ebov\u00e1vaj\u00ed ve skute\u010dnosti v\u00edce energie, ne\u017e se podle \u0161t\u00edtku o\u010dek\u00e1v\u00e1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vytvo\u0159it dokonal\u00e9 sch\u00e9ma \u0161t\u00edtk\u016f, jeho\u017e spr\u00e1va nebude st\u00e1t majlant, je n\u00e1ro\u010dn\u00e9. Digit\u00e1ln\u00ed a mobiln\u00ed doba v\u0161ak slibuje v\u00edce informac\u00ed na m\u00edru a tak\u00e9 neenergetick\u00fdch informac\u00ed, v\u010detn\u011b o\u010dek\u00e1van\u00e9 \u017eivotnosti, opravitelnosti a toxicity v\u00fdrobku. Spole\u010dnost Coolproducts vede kampa\u0148 za mnoh\u00e1 takov\u00e1 zlep\u0161en\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159ehled energetick\u00fdch \u0161t\u00edtk\u016f pro jednotliv\u00e9 v\u00fdrobky naleznete v na\u0161em \u010dl\u00e1nku. <a href=\"https:\/\/www.coolproducts.eu\/cs\/products\/\">str\u00e1nka produkt\u016f<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">MAMUT\u00cd \u00daSPORY<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00edky st\u00e1vaj\u00edc\u00edm norm\u00e1m EU pro v\u00fdrobky ji\u017e nyn\u00ed t\u011b\u017e\u00edme z obrovsk\u00fdch \u00faspor energie. Pr\u016fm\u011brn\u00fd v\u00fdrobek nyn\u00ed zvl\u00e1dne stejnou pr\u00e1ci s p\u0159ibli\u017en\u011b p\u011btinovou spot\u0159ebou energie, co\u017e znamen\u00e1, \u017ee ka\u017ed\u00e1 dom\u00e1cnost v Evrop\u011b m\u016f\u017ee ro\u010dn\u011b u\u0161et\u0159it stovky eur za energie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/ec.europa.eu\/energy\/en\/news\/report-eu-energy-efficiency-requirements-products-generate-financial-and-energy-savings\" target=\"_blank\" rel=\"noreferrer noopener\">V\u00fdzkum<\/a> Evropsk\u00e1 komise odhaduje, \u017ee do roku 2030 m\u016f\u017ee ekodesign a energetick\u00e9 \u0161t\u00edtkov\u00e1n\u00ed p\u0159in\u00e9st:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u00daspora energie ve v\u00fd\u0161i 16% celkov\u00e9 spot\u0159eby energie v EU;<\/li><li>Sn\u00ed\u017een\u00ed celkov\u00fdch emis\u00ed uhl\u00edku v EU o 11%;<\/li><li>Pen\u011b\u017en\u00ed \u00faspory ve v\u00fd\u0161i p\u0159ibli\u017en\u011b 1% sou\u010dasn\u00e9ho HDP EU.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">V kr\u00e1tkosti lze \u0159\u00edci, \u017ee tato politika pomohla zajistit&nbsp;<a href=\"https:\/\/ec.europa.eu\/energy\/sites\/ener\/files\/documents\/ecodesign_factsheet.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">polovina evropsk\u00fdch \u00faspor energie<\/a>&nbsp;a \u010dtvrtinu sv\u00e9ho c\u00edle sn\u00ed\u017een\u00ed emis\u00ed uhl\u00edku pro rok 2020. Tato politika m\u00e1 obrovsk\u00fd potenci\u00e1l st\u00e1t se jedn\u00edm z hlavn\u00edch n\u00e1stroj\u016f k dosa\u017een\u00ed na\u0161ich c\u00edl\u016f v oblasti \u00faspor energie a sni\u017eov\u00e1n\u00ed emis\u00ed.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">P\u0158EK\u00c1\u017dKY PRO V\u011aT\u0160\u00cd \u00daSPORY<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Za prv\u00e9, rozhodovac\u00ed proces v t\u00e9to oblasti je p\u0159\u00edli\u0161 pomal\u00fd. Stanoven\u00ed na\u0159\u00edzen\u00ed pro ur\u010ditou skupinu v\u00fdrobk\u016f trv\u00e1 v pr\u016fm\u011bru p\u011bt let a dal\u0161\u00ed t\u0159i roky, ne\u017e vstoup\u00ed v platnost. B\u011bhem tohoto zdlouhav\u00e9ho procesu hroz\u00ed, \u017ee dohodnut\u00e9 po\u017eadavky p\u0159estanou b\u00fdt relevantn\u00ed v d\u016fsledku rychle se m\u011bn\u00edc\u00edch technologi\u00ed a v\u00fdvoje trhu. Spot\u0159ebitel\u00e9 v EU nav\u00edc b\u011bhem t\u00e9to cesty p\u0159ich\u00e1zej\u00ed o v\u00fdznamn\u00e9 p\u0159\u00edle\u017eitosti k \u00faspor\u00e1m.Ned\u00e1vno byla zve\u0159ejn\u011bna zpr\u00e1va spole\u010dnosti <a href=\"https:\/\/www.eca.europa.eu\/en\/Pages\/DocItem.aspx?did=52828\">Evropsk\u00fd \u00fa\u010detn\u00ed dv\u016fr, uk\u00e1zal, \u017ee<\/a>\u00fa\u010dinnost t\u011bchto politik \"byla sn\u00ed\u017eena v\u00fdznamn\u00fdmi zpo\u017ed\u011bn\u00edmi v regula\u010dn\u00edm procesu a nedodr\u017eov\u00e1n\u00edm p\u0159edpis\u016f ze strany v\u00fdrobc\u016f a maloobchodn\u00edk\u016f\".<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Probl\u00e9mem je tak\u00e9 politika, proto\u017ee euroskeptick\u00fd tisk se p\u0159i ka\u017ed\u00e9m schvalov\u00e1n\u00ed norem EU vy\u017e\u00edv\u00e1 v \u00fatoc\u00edch. Sp\u00ed\u0161e ne\u017e seri\u00f3zn\u00ed kritika je v\u0161ak hnac\u00edm motorem politika a existuje \u0159ada d\u016fvod\u016f, pro\u010d hyperbolu ignorovat. \u00datoky v\u0161ak maj\u00ed na Evropskou komisi nep\u0159im\u011b\u0159en\u011b mraziv\u00fd \u00fa\u010dinek a jsou \u010d\u00e1ste\u010dn\u011b p\u0159\u00ed\u010dinou zpo\u017ed\u011bn\u00ed p\u0159i p\u0159ij\u00edm\u00e1n\u00ed mnoha opat\u0159en\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jedna v\u011bc je z\u00e1kon, druh\u00e1 v\u011bc je jeho vym\u00e1h\u00e1n\u00ed. Odhaduje se, \u017ee 10% o\u010dek\u00e1van\u00fdch \u00faspor se ztrat\u00ed v d\u016fsledku nevyhovuj\u00edc\u00edch v\u00fdrobk\u016f a nedostate\u010dn\u00e9ho dozoru nad trhem.Je to d\u016fsledek \u0161patn\u00e9 koordinace a nedostatku zdroj\u016f mezi vnitrost\u00e1tn\u00edmi org\u00e1ny odpov\u011bdn\u00fdmi za dozor a org\u00e1ny EU. Podniky, odborn\u00edci na trh a ob\u010dansk\u00e1 spole\u010dnost vyz\u00fdvaj\u00ed k lep\u0161\u00edmu dohledu a koordinaci mezi vnitrost\u00e1tn\u00edmi org\u00e1ny a org\u00e1ny EU, aby bylo zaji\u0161t\u011bno, \u017ee v\u0161ichni v\u00fdrobci budou dodr\u017eovat pravidla.&nbsp; &nbsp;<\/p>\n\n\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Fridges, TVs and other appliances have been getting much more efficient in recent decades. This is radically cutting energy bills, resulting in savings for both consumers and manufacturers.&nbsp;Across the world, that also means less strain on national power grids and a lowering of the threat of climate change. 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